Corporate videos are always known for their precision irrespective of their duration. Not only do they convey the message in a short video, but, they also keep the users engaged by adding the relevant elements. Not only do these videos convey brand story, but, their animated effects make them appealing as well as worth sharing. This is just because of the best video editing software used by the production houses. Since the software is pre-loaded with the multiple features, the post-production team prepares the video in an ideal manner to make it suitable for uploading online.
The automation of editing is now attaining the new-age improvement to make it a simplified process, on a whole! The whole idea of proper editing makes the video user-friendly for the target audience and the compelling plot always attracts new users who can easily understand the theme of the corporate video.
In fact, it should be mentioned that even a small glitch or if users are unable to connect with the video, then, the percentage of sharing it may be considerably low. With the advancement in technology, the video editing software is playing a vital role in communicating the essence of the business without amiss.
List of the best video editing software
Be it with the advanced post-production mechanism, attractive features or other factors which can influence the final outcome of video marketing, this software acts as an immense source of utility for video production companies. Let’s take a look at the 10 best video editing software which beginners can count on:
Blender
Uses: Blender is among the top video editing software known for its compatibility with Windows, Linux and Mac. It is freely available and has been designed as a 3D animation suite. It is also available in the form of a commendable editing app. It caters to all editing needs to make the video of corporate video production companies easier and better.
Features of this software
- Up to 32 slots for adding video, images, video and audio effects
- Luma waveform, chroma vectorscope, Live preview and histogram displays
- Adjustment layers, transitions, keyframes, filters and speed control can be monitored efficiently
- Syncing, scrubbing, audio mixing and waveform visualization
Pros: It is easy to be used by beginners who want to explore new features of editing.
Lightworks
Uses: Available on Windows, Mac and Linux, this is one of the best video editing software with innumerable and beneficial features. Free version will be adequate for most of the users, though, professional version can unlock other merits of video editing as well.
Features of this software
- High precision video trimming available in free version.
- Multicam support.
- Final video can be exported in 720p for YouTube upload.
- Various video formats are supported.
Pros: A powerful video editing software with latest features.
Adobe Premiere Pro
Uses: Ideal for video editing and guidance is also available for beginners to hone their skills.
Features of this software
- Simultaneous projects can be edited
- VR editing
- Shared projects
- VR rotate sphere
- VR audio editing
- Video titling & graphics
- Motion graphics templates
Pros: One of the best tools for video editing, transitions can be easily created between the clips and simple text layers can be created with Adobe Premiere Pro.
Adobe Premiere Elements
Uses: Beginners can get hands on training in video editing with guided lessons of Adobe Premiere Elements. It is an effective software for editing the video precisely.
Features of this software
- Smart editing
- Automation is added in the editing console
- Effects can be seen in real-time
- Grainy videos can be improved
- Music can be remixed to desired length
- Quick edit option enables easier accessibility
Pros: Step-by-step edit guide is available for the beginners to achieve perfection in the outcome.
Adobe Premier Rush
Uses: Simple video editing software which can be used on mobile and desktop with utmost ease. It has multiple tools of audio mixing, motion graphics templates along with access to customizable titles for video editing.
Features of this software
- Easy software for beginners
- Edit on the go
- Compatible with premiere pro
- Magnetic timeline
- Keyboard shortcuts
- Optimizing video according to social media is enabled in the software
Pros: It has user-friendly interface and is compatible with other devices. This software is well-designed with organized layout.
Final Cut Pro X
Uses: Impressive and user-friendly video can be produced after editing it through this software. It can support any video format and involves high-performance digital editing as well as native support to make story-telling apparent in the edited video.
Features of this software
- Non-destructive editing of clips
- Zero sync problem in editing and storing video
- Beginners can easily bundle video and audio clips in a movable package
Pros: It comprises of various plugins and has superior HD video capability. The software can be easily understood and operated on by beginners.
Kinemaster
Uses: A fun video editing software to add effects, animation and fine-tune video before sharing it on social media or any other platform. It can be used on phone and tablet for easier accessibility. It can be easily downloaded and used for improving the quality of the video for post-production services.
Features of this software
- Experience speed control
- Several themes to choose from
- Various music effects
- Multiple layers
- Audio filters for clarity
Pros: Social media integrations are supported by this video editing software. Creating multi-layered videos is possible with Kinemaster. It has easy and flexible adjustment tools.
OpenShot
Uses: This open-source video editor is available on Linux, Windows and Mac which enables beginners to create exclusive videos after editing. Loaded with animation and other transition effects, OpenShot software has a user-friendly interface which beginners can count on. Beginners’ guide is beneficial in dealing with the initial usage issues.
Features of this software
- Supports various audio and video formats for editing
- Comprises of unlimited and multiple tracks
- Desktop integration is supported
- Clip resizing, trimming, rotation, cutting, snapping and scaling
- Curve-based key frame transitions
- Real time preview of video transitions
Pros: Professional transition and editing effects can be attained with this video editing software.
Movie Maker 10
Uses: From basic functions of vide editing to advanced tools, this software allows beginners to create wonderful videos. Filters, transition, audio effects and text can easily be added to video while editing.
Features of this software
- Add and edit background music
- Supports various video and audio formats
- Simple, efficient and easy to use movie maker
- Free version of the software delivers quick editing
- Transition effects can be applied easily
- Pan-tilt zoom effects for clear view
Pros: Compatible with professional camera to create high definition video. The software offers simple drag and drop operations. Editing progress can be viewed in the movie box on the main page.
Corel VideoStudio
Uses: Intuitive tool for video editing wherein, creative effects, optimized performance and smart features can be applied together to make stunning movie. All the advanced features make this video editing software resourceful.
Features of this software
- video editing for various formats of files
- Creative drag and drop overlays, transitions, graphics, filters and titles
- Premium collection of effects from experts of the industry
- Corrects imperfections
- Colour enhancement and correction for better view
- Filters and effects make video impressive
- Slideshow and movie variations available
- 30-day trial can be used by beginners before switching to pro version
Pros: Customizable templates are available for the beginners to edit videos. The interface of Corel VideoStudio is intuitive and it makes high impact video which can be marketed in an outstanding manner. Reaching out to target audience with high quality videos prepared with this video editing software will make your ad campaign effective.
Conclusion
In the era of digitization, forget traditional ways of post-production and estimating the timeline to edit the video. At present, corporate video production companies need to count on the editing software that can make the entire process of finalizing the video efficient and better. The whole idea of investing in the best video editing software is to automate the process and expect incredible outcomes.
Furthermore, when the video will be ready to be shared on social media platforms or any websites, then, the target audience can also readily click on it. The important point to be remembered is that being a beginner, one has to conduct research so that software is understood properly before trying hands on its application.
As a result, they will be able to achieve mastery over the software in a phenomenal manner. On the other hand, being a part of the production house, the newbie video editors will get assistance and guidance to use the software without any hindrance. This will help them in polishing their skills and create engaging videos post editing.
On a whole, it can be concluded that the list of above stated software is worth a reflection. No matter, there are many apps, movie maker software and video editing tools in the market, but, these recommendations are user-friendly and can be easily used by the beginners. Make video marketing campaigns successful with engaging video edited finely with the best software!
Lillian Harris 
UPLARN 
Nick Pegg 
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