Digital Marketing

What is Marketing Automation? Why is It Important?

After its emergence in the 1980s, marketing automation was reserved only for the prominent, well- established businesses with vast customer bases. Today, marketing automation has become an essential building block of productivity for businesses across all industries, irrespective of size. According to a recent Ascend2’s marketing survey, 71% of businesses are now using marketing automation. […]

Software Technology

HR Software Development Cost and Features

HR software development cost can vary significantly depending on the features and functionalities that a company requires. It has a wide range of capabilities, from recruitment to performance management to compliance and payroll. The development of human resource (HR) software is an investment organizations should make to optimize their HR processes, streamline employee management, and […]

Lifestyle

How to Start a Party Bus Business?

Learn How to Get Started a Party Bus Business. Starting your own business seems exciting journey, right? The entrepreneurship trend is on the rise, with so many people opting for start-ups. Well, the start-up journey has many advantages and disadvantages. For example, the starting phase is filled with struggle and lots of people questioning. On […]